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William's Arts / Crafts Business Blog

By William T Lasley, About.com Guide to Arts / Crafts Business since 1997

Displaying Artwork

Sunday March 4, 2007
Should artwork be displayed differently from traditional crafts at shows? Well, not really. The main point in a display is to focus attention on your products, whatever they may be. Make sure your work is easy to see and that your booth is not so elaborate that it hides your pieces. If your booth is a walk-in design, make sure as many people as possible can navigate in and out of your booth while still being able to see things clearly. Art or craft, the purpose of the booth is to sell products. The best booth displays compliment the product while engaging the customer enough to draw them into the booth.

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