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Taming the Marketing Jungle
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| Guide Rating - |
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| Pros |
• Ideas are well organized for easy reference.
• Well suited for anyone in need of marketing ideas.
• Small, easy read.
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| Cons |
• Book is several years old.
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The Bottom Line -
This is a great book about unique ways to market almost any business, product or service. Due to all the real-life examples it contains, it was also fun to read.
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| Product Description |
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Written by Silvana Clark.
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Paperback
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| Guide Review |
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Taming the Marketing Jungle
The book is well suited for just about anyone in need of marketing ideas. The ideas are well organized and get to the point quickly. It includes creative ideas on things like using newsletters as promotional tools, word-of-mouth advertising, better ways to speak on the phone (and in person), how to use testimonials to your advantage and many more inexpensive but effective ideas.
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